NESCAFÉ, the largest coffee producer in the world, is treating both its coffee fans and all dessert lovers on the upcoming National Ice Cream Day.
If you think NESCAFÉ only offers coffee mixes to kickstart your day, then think again. The brand’s portfolio not only serves every home with high-quality coffee products but they are also offering a variety of items in the food and beverage category. This commitment is evident in the brands under their umbrella – Coffeemate, DiGiorno, Nestlé Toll House, and Sweet Earth food items. If you have one of these items in your home, then you know NESCAFÉ is committed to serving every family’s needs in the food and beverage lineup.
Although National Ice Cream Day is still a month away, NESCAFÉ already has a treat prepared for ice cream lovers and dessert enthusiasts. NESCAFÉ says to skip your ordinary sundae and enjoy a creamy affogato as it welcomes the summer season and National Ice Cream Day on July 21 with its limited-edition Nescafé Affogato Kit.

Getting its inspiration from the viral TikTok craze for affogato with nearly 24K videos and 400M views – this classic Italian dessert blends a shot of espresso poured over vanilla ice cream. If you find yourself craving for this classic favorite, you can easily skip all the tedious preparations as Nescafé’s new Gold Espresso, makes it easy to have an affogato in an instant — with no machine necessary.
- Just scoop and stir 1 tablespoon of NESCAFÉ Gold Espresso in a cup of hot water in a mug.
- Scoop vanilla ice cream in a new coffee mug. You can be generous with 2 – 3 scoops, it’s honestly your call!
- Pour the hot espresso over the scoops of ice cream and enjoy your Nescafé Affogato!
NESCAFÉ is also treating fans for a chance to win a limited edition Nescafé Affogato Kit. To participate, simply visit www.nescafe.com/affogato from June 24 to July 22. Each Nescafé Affogato Kit includes a jar of NESCAFÉ Gold Espresso Intense Coffee (3.5 oz), a coupon to get a free 14 oz. pint of ice cream, a recipe card, and two sets of glass coffee mugs and spoons.

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The Viral Affogato Craze Making Rounds Online
The social media community has been vocal with its love for coffee, and it’s showcased with a lot of coffee-themed content, from hacks, recipes, and pages, its influence is present online. One trend that’s gotten viral recently is the Affogato craze.
Affogato is the classic Italian dessert that features a hot espresso poured over vanilla gelato or ice cream. And honestly, I can see why it’s one of the top trends recently, who’s not gonna go crazy with a combination of two classic favorites – coffee and ice cream? That’s a dessert heaven if you’re both a coffee lover and a sweet tooth!
Let’s dig deeper about the Affogato trend that’s topping Tiktok charts online.
Garnering more than 24K videos and 400M views in Tiktok, the Affogato craze has swooped both the coffee and ice cream communities with its sweet taste with a kick of caffeine.
Users are posting their own homemade takes on the classic Italian dessert and some are even recommending dessert shops to get an authentic Affogato when in Florence, Italy. Some are even posting videos on where to get good-tasting Affogato in countries outside Europe and United States – from Dubai to Toronto, the Affogato craze has proven its online power is borderless.
From The Club
As a coffee and vanilla lover myself, I think it’s fair when I say I’m part of NESCAFÉ’s market for their new Affogato Kit. 😍 While I don’t have the luxurious coffee tools, but I make sure to make my own coffee at home, and I’d be thrilled to try NESCAFÉ Gold Espresso on top of my vanilla ice cream this weekend. And don’t forget, a lucky fan can win a limited-edition Affogato Kit from NESCAFÉ! I’m crossing my fingers and hoping that I’m gonna beat you to it!










