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5-hour Energy Launches Energy Drink Inspired BBQ Sauce

Owen Garfield by Owen Garfield
June 27, 2024
Reading Time: 6 mins read
5-hour ENERGY Launches Energy Drink Inspired BBQ Sauce

5-hour ENERGY Launches Energy Drink Inspired BBQ Sauce

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5-hour Energy regularly releases energy drinks, but this summer, they’re spicing things up by offering a new item inspired by energy drinks!

As summer continues, 5-hour Energy introduces a new energy drink-inspired item: energizing BBQ sauce. Both the pros and the newbies are highly likely to get a shot at owning the grill throughout the season. Like what you’d expect from the brand’s products, the new summer item is unique but a perfect addition you could have. The Peach Mango flavor with 60 milligrams of caffeine per serving is what we could picture with this new product, unique yet interesting and in line with the brand’s vision.

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With its distinct taste, I’m sure a lot would get interested and curious about trying the new sauce, but to make this even more exciting, 5-hour Energy partnered with the BBQ and Chili expert Brian Baumgartner, who happened to be the character behind Kevin from the hit series, ‘The Office.’

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Brian Baumgartner (Character in the hit series ‘The Office’)

This BBQ sauce pairs perfectly with anything from steaks to giant pots of chili. More details on how people can get their own bottle in time for the 4th of July grilling are below.

How can you get your hands on it?

  • Grill masters can get this energizing BBQ sauce by heading to 5-hour ENERGY’s official website starting today, June 27th.
  • This sauce is on the house, and it is shipped within the US.
  • If you can’t get it during the first launch, it will be available in multiple drops throughout June and July, including June 27, July 2, July 9, and July 16.

5-hour Energy Noteworthy Mentions and News Highlights

For the past years, 5-hour Energy has consistently delivered unique energy drinks in different flavors. Whenever the brand releases an item, it receives positive feedback. In 2021, 5-hour Energy launched several flavors, receiving attention for its innovative approach and partnerships.

Another notable news story was when 5-hour Energy collaborated with NASCAR driver Clint Bowyer in the Race Octane Booster campaign.

The brand then announced its new line of Extra Strength energy shots in Tropical Burst and Watermelon flavors last year, 2023. This launch generated significant social media buzz and was well-received by fans.

Fast-forward to now. The introduction of the Energizing BBQ Sauce aligns perfectly with such inventive launches, adding a completely new product category while maintaining the brand’s unique approach and collaborating with Brian Baumgartner for the product’s launch not only leveraged his culinary reputation but also his pop culture fame as Kevin from The Office.

What’s Unique About the 5-Hour Energy-Inspired BBQ Sauce?

The concept of the 5-hour Energy BBQ sauce is not something the brand usually does, pushing the boundaries of traditional releases.

People are sharing their thoughts and opinions on the new BBQ sauce and how it will taste on different social media platforms. Perfectly made for grilling lovers, some are questioning how the energy drink element will affect the overall taste of it. Some say that besides grilling, it can also be used in other recipes, like creating a sandwich or mixing it in your salad dressing.

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A post shared by 5-hour ENERGY (@5hourenergy)

One thing is for sure: today, June 27th, the 5-hour Energy’s new product will be available on its official website. The brand will cover the shipping costs within the U.S., and if the supplies run out quickly, don’t worry—additional drops are scheduled for July 2, July 9, and July 16, ensuring that everyone gets a fair chance to experience this unique product.

For those unable to receive the first batch, it is key to stay updated through the 5-hour Energy official website and social media platforms like Instagram and Facebook.

From The Club

I’m sure we’ve all tried drinking an energy drink to boost our activity or just wanted to try one, but incorporating it into BBQ sauce is a whole different topic; that’s what the 5-hour Energy drink just launched today. We’re all curious, and now’s the day that we can give feedback on the new product. One thing I like is the collaboration with the famous ‘The Office’ character, Brian Baumgartner, to help spread the new product launch (I’m a fan!). If you don’t get the chance to grab one today, don’t worry; there are more scheduled dates of release, from July 2, July 9, and July 16, to make sure all of us can experience it.

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